Andrew Long

CBD brands uniquely poised to grow female-focused categories

Women make up almost two-thirds of U.S. CBD users, according to a gender study from analytics firm NielsenIQ. And with nearly 1 in 3 women saying they are likely to consume a CBD product in the next 12 months, cannabis brands are uniquely poised to grow female-focused categories like cosmetics and lotions in the coming […]

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Major grocers dedicating more ad space to hemp food products in 2021

Hemp food products are appearing more often in major supermarket advertisements in 2021, according to the U.S. Department of Agriculture. The number of ads featuring hemp protein, oil and shelled seeds has grown fivefold since this time last year. In April 2020, the USDA began tracking the advertised retail price of select hemp-grain products published […]

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CBD beverage sales a struggle for major US retailers

Sales of CBD-infused beverages in major U.S. retail chains struggled in the past year, according to new data from analytics firm NielsenIQ. Hemp-derived CBD beverage sales in 30,000 stores across major chains in grocery, drug and select convenience stores tracked by Nielsen were down 32% for the year ending March 27 compared to the same […]

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