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CBD companies see online sales spike as coronavirus shuts down retail shops

When COVID-19 spread and forced store closures, California-based Papa & Barkley lost about half of the 400 small CBD retail shops where the company was selling its products. Then online sales exploded. “We’ve seen a pretty dramatic increase in our online transaction volume,” said Adam Grossman, CEO and founder of Papa & Barkley. In March […]

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Hemp Webcast: 20200423 COVID-19 Video Access

COVID-19’s Consumer Insights: How the New Normal Should Change Your Sales Strategy   This webinar features Bethany Gomez, Managing Director at Brightfield Group. She examines how hemp consumers are reacting to the pandemic and what this means for your hemp or CBD business. Topics include: What to consider when shifting strategy Where are your products […]

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Hemp, CBD companies lining up university research to validate anecdotal evidence

A surge in academic research about hemp-derived cannabinoids is giving CBD companies new opportunities to find university partners to validate mountains of anecdotal evidence about cannabidiol’s health benefits. The research boom is enabled by hemp’s new legal status and funded by cannabis entrepreneurs who see an opportunity to bring a stamp of authority to an […]

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No extraction required: Smokable hemp trend gives farmers new use for flower

One of the fastest-growing hemp sectors bears a striking resemblance to the marijuana industry: dried and smokable hemp flowers. The growth of hemp pre-rolls and loose flower has roots in Europe, where cannabis enthusiasts have long embraced smoking low-THC cannabis, but its rise in the U.S. is catching longtime hemp industry watchers by surprise. Bethany […]

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Rise of CBD raises concerns for marijuana executives

CBD products are often marketed as having similar health benefits to medical marijuana without the psychoactive properties – essentially all of the medicine but none of the high. That growing mainstream appeal has some cannabis business owners concerned that CBD is a threat to the THC-reliant marijuana market.

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Chart: U.S. hemp production soars in 2017

Rising acceptance for hemp and CBD – combined with easing regulations at the state level – caused U.S. hemp production to surge in 2017. From 2016 to 2017, the number of acres licensed for hemp cultivation in the top 10 hemp-growing states grew by 140% – while the number of hemp producers doubled over the same […]

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Damian Marley marijuana company to add hemp-derived CBD line

The youngest son of late reggae star Bob Marley is the latest marijuana entrepreneur to launch a line of CBD products derived from hemp. Damian Marley’s marijuana company, California-based Stony Hill Corp., is selling CBD tinctures, gummies and topical creams under the name Stony Hill CBD, according to a news release. The products will be […]

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